Skip to main content
Keys to Success Selling TechniquesPersonal Professional Development

What does it mean to have your heart in selling?

4 min read

With Valentines Day quickly approaching, we’re reminded of Saint Valentine, who inspired the wildly popular holiday. Although the holiday itself is shrouded in myth, over 62% of Americans celebrate February 14th as a time of love, sharing, courtship, and spiritual responsibility. What does that mean for sellers? What does it mean to have your heart in selling?

As I say in my book, Heart and Sell:

[no_blockquote text=”It means living in an ethical and principled manner, of course. But more than that, it means genuinely caring about improving the lives and businesses of your customers. It means understanding human needs and behavior, and using that understanding to form an authentic connection, rather than trying to finesse a quick sale. It means leaving space to truly listen rather than bulldozing your way through a meeting. It means listening for the emotion behind the words—and caring about what you hear! And, above all, it means living these principles in every aspect of your life. If you are in a leadership position, selling with heart will increase job satisfaction among your management teams and sales forces. Teams that sell with heart are more open, more receptive, more engaged, and better able to let their passions and talents shine through. Talk to successful salespeople and you’ll find that they have one thing in common. They not only lead with their heart when connecting with others; they also connect deeply to themselves and their own goals and dreams. In other words, they know who they are and what they want out of life. Regardless of what they sell, where they live, or who their customers are, the best salespeople are authentic and filled with a sense of purpose.” show_border=”no” show_quote_icon=”yes” text_color=”#000000″][vc_separator type=”normal”][vc_single_image image=”209186″ img_size=”large” alignment=”center” style=”vc_box_rounded” eltd_css_animation=””]

If you don’t yet own a copy of Heart and Sell, pick up yours now by clicking here. If you purchase ten or more copies for your team, I’ll gift you with a FREE Companion Guide (valued at $299). Simply send me proof of purchase to: corporate@sharilevitin.com.

If you already own a copy and would like to give a review, click here.

You can also listen to a snippet of the audio recording below.

Since its release, Heart and Sell has been named:

  1. Top 100 sales books of all time by Book Authority
  2. The official textbook for Harvard University’s Strategic Selling Course

Here’s what people are saying about Heart and Sell:

Oh wow!! Shari strikes gold with this book. I’m not sure what took me so long to buy this book. I’m in quarantine and decided to do some reading to sharpen my saw to return to work!  She wrote this from her heart and as I read, I’m receiving it straight to my heart!

Shari knocked this one out of the park. Heart and Sell breaks down the selling process, step by step. I’ve always believed that if you want to be the best, you need to learn from the best. Buy this book, read it, learn it live it. You won’t be disappointed.

No other sales book (and I have read A LOT) has influenced me as significantly as Heart and Sell. This book taught me how to get to the core of selling by building a true connection. By authentically caring about the client instead of asking the “right” questions. By taking responsibility and pursue growth rather than selling from “ego”. By listening.  There’s SO MUCH MORE in this book that taught me how to connect through the heart to get the sale and I am a much better salesperson because of it. 

[no_blockquote text=”Top salespeople know how to balance heart and sales. They also understand that unless they really know themselves, they’ll never truly connect with their customers—or anyone else, for that matter. They know that what you do matters, but who you are matters more.” show_border=”no” show_quote_icon=”yes” text_color=”#000000″]
Next Post

Related Posts

Why I'm in Sales BlogPersonal Professional Development

Why I’m Interested in Selling

(more…)
levitingroup
3 Lessons I Learned About Sales from My Trip to South Africa Personal Professional Development

Three lessons I learned about Sales from my Trip to South Africa

It was a bucket list trip that had been postponed for three years due to COVID, but our trip to the South African Bush was well worth the wait. South Africa is known for its variety: Three capitals, eleven official languages, 20 national parks and a diversity of animals seen nowhere else on the planet. We can learn a lot from the savannah: the way animals adapt to their surroundings and the characteristics they need to survive and thrive in the most competitive environment on earth. Here's what we can learn from the Savannah: 1: Elephants When a baby elephant…
levitingroup
The Paradigm Shift from Traditional to Virtual Selling Keys to Success Selling Techniques

The Paradigm Shift from Traditional to Virtual Selling

Virtual selling is the new norm, but initiating sales conversations in a virtual environment is not simply doing what you’re used to doing face to face in front of a webcam. To deliver skillful and efficient virtual sales conversations, sellers must embrace a new paradigm and let go of the old ways. It is true that building trust in person triggers the release of Oxytocin, dubbed the “Moral Molecule,” which makes people more trustworthy, generous, charitable, and compassionate. However, virtual sellers can’t play off hormones and chemistry to form connections, so they must work harder to build trust, create value,…
levitingroup

2 Comments

  • Devendra Gabhawala says:
    at

    I am interested to join your blogs.

  • Shari Levitin says:
    at

    Hi Devendra! Thank you for your engagement. I will add you to my mailing list so you can receive my weekly blog and more!

Leave a Reply

Privacy Policy
Terms & Conditions